its everywhere

Connecting the physical and virtual world!

About us

We want to ENABLE!

We care about integration and flexibility. We believe these days everybody should have the possibility to orchestrate and control devices, services and technologies on a much deeper level than just the user level.

IT is all around us and we interact with it everyday multiple times. But unless we undestand all details we are just a small cog in the machine. Sometimes this is exactly what we want. For the rest, we create the infrastructure that allows for building your own machinery.

Model and automate your business processes and workflows. Express ideas that improve your individual digital lifestyle. Define your involvement and degree of charge in a flexible and transparent way. We hide complexity! Creating workflows should be easy and straightforward. Reading them should be even easier. All you need to digest are just a few basic concepts.

What's our idea?

Automation should be like Plug and Play!

Data from services or sensors should become pluggable. They connect to logic components that transform data or actors that interact with our physical world. You decide on the ingredients of your automation task and where you want to run it. We work on hiding as many low-level details as possible, so more people can benefit from the ubiquity of computing today.

What are the entities that we want to connect? Browse through the tabs below and catch a glimpse of the possibilities.

Devices are probably the most obvious entity. They provide the ability to process data. Some focus on performance (e.g. desktop or workstation), others on power-efficiency or low production costs (e.g. embedded devices). Which device matches most directly depends on the workflow.

You may need multiple devices. For instance a low-powered device for detecting an event in a stand-by mode and a workstation for the heavy lifting.

Our physical world is directly affected by digital services that we use or are subscribed to. Whether scheduling appointments or keeping track of upcoming birthdays of people with a calendar and contacts app. We already organize and manage lots of our personal information digitally.

The digital warehouse or the webshop of your company often triggers the first in a series of events. Automating processes saves time and allows for a tight feedback loop with your customer. However at some point your decision might be required. You should be able to make that from any location or device.

Sensors capture our surroundings and give it a digital representation. Their ubiquity will grow exponentially in the coming years. Already the smartphone provides sensors to capture sound, (moving) images, acceleration, heading, brightness, sense wireless networks around you and read from RFID chips.

Whether you want to emit a notification if the temperature on-premise rises above or drops below a certain range, or you request an image of the person in front of your door: sensors are often the starting point for automation.

Think about health data from fitness trackers or sensors that measure the glucose levels for diabetics. It's essential to become a stakeholder of your own sensor data.

Actors do things - probably at end of your workflow. Action lead to behavior, like heating up or cooling down your environment. Bulbs enlighten the room, power sockets provide energy and displays show information.

In the industrial context robot arms assemble parts and probably are connected to sensors to monitor the effect of their interaction with the environment.

Logic components are the most technical category. They provide computational behavior to analyse incoming data and extract the information that is crucial to run your business. Or apply them to the rules in place and decide on the next steps in an automation task.

Sometimes you need to bridge between technologies and domains. Or data needs to be adapted/converted to be understood by the counterpart.

Why does this matter?


When registering to services, there should be more options than only opt-in or opt-out. It is not a binary decision. Decide where the critical parts of your solution are deployed. Prevent misuse and protect privacy. Explicitly define with whom you are willing to share your data.


Do not wait for someone else to address your demands and create a business around it. Especially if you want to be in charge. We want to put you in the position to quickly test and run your individual workflows in production!


Nobody wants to be fully reliant on a third party. When choosing to take responsibility, you need access to all parts of the technology. No dead ends or vendor lock-in. You are the decision maker, we provide the infrastructure.

Where does this apply?

Across domains and contexts there are three prominent situations where you might decide against an off-the-shelf solution and go for a custom automation.

  1. Actually no off-the-shelf solutions to your problem exists. Probably it satisfies the needs of a niche segment and a viable business model seems unrealistic. Or instead you are among the first people who identified and formalized this class of problem. Get up, go for it and create a prototype!
  2. Solutions exist but you are not willing to send sensitive data over to a foreign network or company. You care about privacy and want to be in charge of the solution, knowing about the obligations that come with this decision.
  3. Today you don't feel like being seriously but stood up with the urge to make, understand or be creative with the stuff that is around you. Waste your time with something almost productive, even if it's just another fail on the path to something meaningful.

Where are we heading?

Hypothesis Besides traditional data flows in closed systems ambient information has the potential to boost productivity and efficiency across domains and industries. It holds disruptive potential that unveals when we discover and utilize it or make it visible.

Definition Ambience is a result of side-effects from processes that are out of our direct control. It manifests from the residuum of some superior, probably deterministic process.

Mostly we think of ambience as environmental artifacts, e.g. sounds produced by the wind and the leafs of a tree, or sunlight casted by millions of reflections and illuminate the room.

From our understanding, we produce ambient information every day. For instance when we drive alone by car e.g. from Berlin to Munich. The one or two empty seats in our car are side-effects of the superior process: traveling. Or when we cook too much for lunch. Sometimes more than we can eat ourselves. Others could benefit from this information, given it in the right time and place.

Conclusion We address instrumentation of explicit and ambient information. In particular, we want to put a strong focus on making interfaces for perceiving and producing data of the latter kind. This involves easy deployment of workflows to multiple devices and addressing security concerns that come with it.

Mission We build the infrastructure to:
  1. Design and implement (domain-specific) components that enable advanced workflows in automation, decision making and personal assistance.
  2. Building a seamless experience that incorporates ubiquitous data - where and when you value it the most.
  3. Create impact, not yet another source of distraction.

We believe this will become a key factor to drive growth and challenge the complexity of a decentralized and unified future.